If you were to ask someone what device they relied on most, it’s more than likely they’d say their smartphone. Why wouldn’t you? Each year the major companies create devices with more and more features, yet the variety is running dry.
Google has stepped up to the mark to try and revolutionise the smartphone. Project Ara, which began work in 2013, is aiming to develop the modular smartphone.
It’s not as complicated as it sounds. Simply put it’s effectively “build your own smartphone”. The device has interchangeable “modules” which can swapped for the features you desire. So to upgrade your camera, processor or memory simply requires to buy a new module.
It gives a whole new element to smartphone customization. It effectively means you never need to buy a new phone, just upgrade the parts.
Other companies will also be able to create modules, so it does seem consumers will have the maximum amount of choice possible.
The device, set for testing this year, will have variable costs (obviously). The basic cost is estimated at between $50-$100, though upgrading will cost far more.
While not having the appeal of a popular brand, Project Ara could have the potential to change the way we buy and upgrade our phones. Certainly if you’ve always been keen on having the latest phone hardware, this could be the cheaper alternative.
